2023
Hotel & Resort

Social Media Marketing Programs
updated 8/2022

Need something custom?
Please
fill out this 5-minute questionnaire for a custom quote.


Standard

$1,250 per month

  • Strategic Account Team*
  • Monthly Strategy Calls
  • Email/Phone Support
  • Annual Account Team Visit
  • Facebook & Instagram
  • 7/365 Community Management
  • Proactive Outreach & Engagement: 1x/week
  • User-generated Content (UGC) Curation + Licensing
  • Reporting
  • Content Amplification + Strategic Ad Campaign Management**
  • Total Posts Per Month: 8x/month
  • REELS content: Up to 1x per month
  • Content Creator Visit/Stays (stills + video): One (1) per year

Deluxe

$1,595 per month

  • Strategic Account Team*
  • Monthly Strategy Calls
  • Email/Phone Support
  • Annual Account Team Visit
  • Facebook & Instagram
  • 7/365 Community Management
  • Proactive Outreach & Engagement: 2x/week
  • User-generated Content (UGC) Curation + Licensing
  • Reporting
  • Content Amplification + Strategic Ad Campaign Management**
  • Total Posts Per Month: 12x/month
  • REELS content: Up to 2x per month
  • Instagram Stories: Up to 4x per month (curated)
  • 2x Content Creator Visit (stills + video grab)
  • Content Creator Visit/Stays (stills + video): Two (2) per year

MOST POPULAR


Executive

$2,197 per month

  • Strategic Account Team*
  • Monthly Strategy Calls
  • Email/Phone Support
  • Annual Account Team Visit
  • Facebook & Instagram
  • 7/365 Community Management
  • Proactive Outreach & Engagement: 3x/week
  • User-generated Content (UGC) Curation + Licensing
  • Reporting
  • Content Amplification + Strategic Ad Campaign Management**
  • Total Posts Per Month: 16x/month
  • REELS content: Up to 8x per month
  • Instagram Stories - Up to 8x month (curated)
  • Content Creator Visit/Stays (stills + video): Four (4) per year
  • Influencer Vetting

Luxury

$2,795 per month

  • Strategic Account Team*
  • Monthly Strategy Calls
  • Email/Phone Support
  • Annual Account Team Visit
  • Facebook & Instagram
  • 7/365 Community Management
  • Proactive Outreach & Engagement: 5x/week
  • User-generated Content (UGC) Curation + Licensing
  • Reporting
  • Content Amplification + Strategic Ad Campaign Management**
  • Total Posts Per Month: 20x/month
  • REELS content: Up to 12x per month
  • Instagram Stories - Up to 12x month (8x curated + 4x original)
  • Content Creator Visit/Stays (stills + video): Six (6) per year
  • Influencer Vetting
Ready to get started? Contact us

*Subject to travel reimbursement and/or comp room and F&B for any visits
**Ad budgets are separate from program fees, typical ad budgets range from $200-$1,500/month
12-month agreements, 90-days cancellation notice required

Frequently Asked Questions

We've got A's for your Q's

When can I get started?
Right away! The first 30-days are typically spent doing a discovery call with the property team, developing a strategy, activation with our software and tools, and building out the responses for the community management team.  

What are the terms?
All contracts are 12-month agreements as we are equally investing in you by assigning an account team to be an extension of your marketing and operations team. However, we do understand that special circumstances come up where you could no longer honor your commitment to us, so we do offer a 90-day notice of cancellation.

Do you have custom programs?
Absolutely! We've just created the above programs from our years of experience in working with hotels & resorts and our expertise as social media marketers. Rest assured, though, that no program is one-size-fits-all. That's why we tried to create different program offerings ideal for your property, whether you're a select-service suburban property, a luxury resort, a boutique urban escape, or a big-box convention center hotel. We can come up with a custom program for you.

What about YouTube, Twitter, TikTok or other platforms?
We're big fans of TikTok, YouTube and LinkedIn. In fact, we're one of the few digital agencies that have been making the recommendation to leverage TikTok and YouTube Ads for hotels & resorts while more of our competitors put all their focus on Facebook & Instagram. We've also led LinkedIn social sales training for hotel sales teams. Platforms like YouTube, Twitter, TikTok, LinkedIn, etc., are definitely add-ons we can offer.


Testimonial from Jeff Burg
Testimonial from Ilsa Butler